Common questions, straight answers.
We believe in transparency. Here are honest answers to the questions we hear most often about our services, pricing, and how we work.
01 Pricing & Fees
Everything you need to know about how we quote, bill, and handle changes in scope.
How does pricing work at Thaler IP Law?
Project-based work is priced as a flat fee. After our initial conversation, we assess what you need and send a proposal with a specific fee, a clear scope, and what's included. That's what you pay. No hourly billing, no surprise invoices, no meter running when you call with a question.
Are initial consultations free?
Yes. Your first conversation with us is always free. We'll learn about your business, your goals, and what you're trying to accomplish. If we're a good fit, we'll send a proposal. If we're not, we'll tell you that directly and point you in the right direction.
What happens if the scope of my matter changes?
If new work comes up mid-engagement, we'll scope it, quote it, and get your approval before we start. You'll never get surprised by a bill for something you didn't agree to in advance.
Most scope changes are small and we absorb them. When they're large enough to need a new quote, we'll walk you through why and what changed.
Why flat-fee instead of hourly?
Hourly billing creates exactly the wrong incentive for proactive, strategic legal work. The firm makes more when things take longer, which pushes clients to avoid calling, delay decisions, and do it themselves.
Flat-fee pricing aligns our success with yours. We win when the work gets done right and gets done fast. You win by knowing your budget before we start and never worrying about the meter.
02 Our Process
How we actually work with clients from first contact through finished delivery.
What does the onboarding process look like?
Three steps. First, a free conversation by video or phone where we understand your situation. Second, a written proposal with a clear scope and flat fee. Third, execution. We review, draft, file, and deliver everything through a secure digital portal.
Is everything really remote?
Yes. We meet by video, deliver documents digitally, sign electronically, and handle notarization through Remote Online Notarization (RON). Clients across every state we serve use our fully remote process with the same quality you'd expect from an in-person engagement, and usually with better responsiveness.
03 Intellectual Property
Common questions about trademarks, patents, copyrights, trade secrets, and IP strategy.
Do I really need a trademark?
If your business has a name, logo, or slogan that customers associate with you, a trademark is how you protect that brand identity from competitors. Without registration, your legal protections are narrow, geographically limited, and hard to enforce.
We'll help you decide whether a trademark makes sense for your business during the initial conversation. If it doesn't, we'll tell you.
What's the difference between a trademark, copyright, and patent?
Trademarks protect brand identity: names, logos, slogans.
Copyrights protect creative works: writing, music, software code, designs, video.
Patents protect inventions and new technology. Design patents protect the ornamental look of a product, while utility patents protect how it works.
Most businesses need a combination of these, not just one. Our IP strategy service helps you figure out which ones matter for your specific situation.
Can you help with marketing claim language and substantiation?
Yes. If you're making claims in marketing materials (“the strongest,” “clinically proven,” “#1 rated”), those claims have legal implications. We review marketing copy, packaging, and advertising for legal risk and help structure substantiation so your claims hold up.
Can you help license or sell my IP?
Absolutely. We draft and negotiate licensing agreements (inbound and outbound), handle IP assignments and sales, and manage the due diligence side of IP transactions. Whether you're monetizing a patent portfolio or acquiring someone else's IP, we handle the legal structure end-to-end.
04 About the Firm
Who we are, where we practice, and how we compare to traditional firms.
What states do you practice in?
For intellectual property work including trademarks, patents, and copyrights, Thaler IP Law serves clients in all 50 states. IP is federal law.
How is Thaler IP Law different from a traditional firm?
Flat-fee pricing instead of hourly billing. Fully remote instead of mandatory in-person meetings. Attorney-led from start to finish, with direct attorney access throughout. Unlimited communication during your engagement with no per-call billing.
We're built for growing businesses that need modern, proactive counsel, not Fortune 500 budgets and billable-hour bureaucracy.
Do you work with CPAs, financial advisors, and business consultants?
Yes. We partner with advisors who refer clients for IP protection and trademark, patent, or copyright matters. We coordinate with your existing advisory team (with client consent) to align IP strategy with business and financial planning. Reach out if you'd like to discuss a referral partnership.
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